On February 17 2010, Sony announced the 10.2-megapixel Sony TX5 which is the world's thinnest and smallest certified waterproof digital still camera with Optical SteadyShot image stabilisation and touch operation. It's also freezeproof, dustproof and shockproof up to about a five-foot drop. The Sony Cyber-shot TX5 features an Exmor R sensor and offers 10fps continuous burst shooting for capturing action shots plus Sony'sunique Sweep Panorama mode for taking panoramic images without having...More »

DSC-TX5 Prices from Online Shops
$349.00 from now
$349.95 from 03-10 6am
$349.99 from 03-10 7am

On August 27 2009, Sony announced DSLR-A850 with a set of features similar to the existing DSLR-A900 at a lower price. The A850 is similar to the DSLR-A900 that was introduced in September 2008. Both comes with full-frame 24.6 Megapixel sensor, in-camera image stabilization, dual processors, lens mount, 3-inch 921,600-dot LCD, 200-3200 ISO range (extended to 100-6400), HDMI output and autofocus system. The main differences is that the DSLR-A850 provides a 98% view through the opt...More »

DSLR-A850 Prices from Online Shops
$1,739.00 from 10-29 9am
$1,745.00 from 10-29 8am
$1,879.00 from 10-29 2am

The 10.2-megapixel Sony TX5 is the world's thinnest and smallest certified waterproof digital still camera with Optical SteadyShot image stabilisation and touch operation. It's also freezeproof, dustproof and shockproof up to about a five-foot drop. The Sony Cyber-shot TX5 features an "Exmor R" sensor and offers 10fps continuous burst shooting for capturing action shots plus Sony'sunique Sweep Panorama mode for taking panoramic images without having to bother with stitching indivi...More »

DSC-TX5 Prices from Online Shops
$349.00 from now
$349.95 from 03-10 6am
$349.99 from 03-10 7am

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500 . Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls 'positional interpolation' to compensate for slight changes in position between shots, these are the first cameras that provide i...More »

DSLR-A500 Prices from Online Shops
$46,455.00 from 03-04 3am

Sony has shown off an array of new camera concepts at this year's PMA trade show in America.  The new concepts include a concept model of a new compact alpha DSLR system that employs an Exmor APS HD CMOS sensor and full AVCHD video capability. Sony also showed a new 24mm Carl Zeiss Distagon T* lens, and a new G-series 500mm f/4 telephoto lens. Both are full-frame compatible. The new ultra-compact camera that will go up against Olympus and Panasonic's Micro Four Third...More »

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500 . Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls 'positional interpolation' to compensate for slight changes in position between shots, these are the first cameras that provide i...More »

DSLR-A500 Prices from Online Shops
$46,455.00 from 03-04 3am

On January 7 2010, Sony announced the Cyber-shot TX7 which is a new touch-screen camera with a 10.1-megapixel EXMOR R CMOS sensor, a Carl Zeiss branded 25-100mm equivalent zoom lens and image stabilisation. The generously-sized wide 8.9cm (3.5") touch-screen LCD and streamlined user interface makes operation simple and easy. TruBlack screen technology minimises reflections and boosts contrast for a richly detailed view of your shots, even when you're outdoors in bright daylight,...More »

On January 6 2010, SONY introduces the first CCD Cyber-Shot digital cameras with sweep panorama technology. First introduced in Sony's Cyber-shot DSC-HX1, DSC-TX1 and DSC-WX1 CMOS models, this technology allows you to capture wide or high images by shooting images continuously and then stitching them together to create full panaromic pictures size of 7152 x 1080 (horizontal wide panorama mode) after only one 'press and sweep' motion. DSC-W370 camera featuring a 14.1 Megapixels sensor...More »

On August 06 2009, Sony announced the Cyber-shot DSC-TX1 digital compacts, the world's first to use back-illuminated CMOS sensors. This new Sony 'Exmor R' sensor offers low-light performance with approximately twice the sensitivity of traditional CMOS technology. Quoting Sony - 'With these new Exmor R CMOS sensor cameras, Sony has vastly improved the customer experience for taking pictures with digital still cameras in low-light scenarios, we've all taken pictures in dimly lit areas, where...More »

DSC-TX1 Prices from Online Shops
$294.88 from 03-06 2pm
$297.95 from 03-10 8am
$299.00 from 1 hours ago

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs , the DSLR-A550 and DSLR-A500. Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls "positional interpolation" to compensate for slight changes in position between shots, these are the first cameras that...More »

DSLR-A550 Prices from Online Shops
$1,749.98 from 11-25 12am

On January 7 2010, Sony announced the Cyber-shot TX7 which is a new touch-screen camera with a 10.1-megapixel EXMOR R CMOS sensor, a Carl Zeiss branded 25-100mm equivalent zoom lens and image stabilisation. The generously-sized wide 8.9cm (3.5") touch-screen LCD and streamlined user interface makes operation simple and easy. TruBlack screen technology minimises reflections and boosts contrast for a richly detailed view of your shots, even when you're outdoors in bright daylight,...More »

Among the five new CCD Cyber-shot cameras Sony introduced, the DSC-W370 and DSC-W350, are equipped with Sweep Panorama Technology. First introduced in Sony's Cyber-shot DSC-HX1, DSC-TX1 and DSC-WX1 CMOS models, this technology allows you to capture wide or high images by shooting images continuously and then stitching them together to create full panaromic pictures size of 7152 x 1080 (horizontal wide panorama mode) after only one "press and sweep" motion. DSC-W370 came...More »

S210 Prices from Online Shops
$79.95 from 12-11 9am
$82.99 from 03-10 6pm
$87.59 from 03-10 11am

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500. Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls "positional interpolation" to compensate for slight changes in position between shots, these are the first cameras that p...More »

DSLR-A550 Prices from Online Shops
$1,749.98 from 11-25 12am

On August 06 2009, Sony announced the Cyber-shot DSC-WX1 digital compacts, the world's first to use back-illuminated CMOS sensors. This new Sony 'Exmor R' sensor offers low-light performance with approximately twice the sensitivity of traditional CMOS technology. Quoting Sony - 'With these new 'Exmor R' CMOS sensor cameras, Sony has vastly improved the customer experience for taking pictures with digital still cameras in low-light scenarios, we've all taken pictures in dimly lit areas, wh...More »

DSC-WX1 Prices from Online Shops
$279.99 from 03-06 12am
$284.95 from 11 hours ago
$299.99 from 12-24 12pm

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500. Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls "positional interpolation" to compensate for slight changes in position between shots, these are the first cameras that p...More »

DSLR-A550 Prices from Online Shops
$1,749.98 from 11-25 12am

Sony today announces five SD/SDHC and three microSD/SDHC memory cards. The SD/SDHC cards, which include a 2GB SD card and a 4GB, an 8GB, a 16GB and a 32GB SDHC model, are all class-4-speed devices. There is also a 2GB microSD card and two microSDHC cards - one 4GB model (pictured) and one with 8GB storage capacity. The Sony SD/SDHC cards range in pricing from $14.99 to $159.99 depending on capacity, whilst the microSD/SDHC cards are between $14.99 and $44.99.  The full line of SD/SDHC an...More »

Sony today announces the Sony Cyber-shot HX5V digital compact camera featuring a 25-250mm equivalent lens and a 10.1-megapixel, back-illuminated EXMOR R CMOS sensor, plus integrated GPS and compass. The wide 25-250mm equivalent superzoom lens bears the prestigious G designation, while the EXMOR R CMOS sensor can capture 1080i full-HD video clips as well as ten-megapixel stills. Videos are stored in AVCHD format. Optical SteadyShot with new Active Mode cuts camera-shake while you're shooting...More »

On August 06 2009, Sony announced the Cyber-shot DSC-WX1 digital compacts, the world's first to use back-illuminated CMOS sensors. This new Sony 'Exmor R' sensor offers low-light performance with approximately twice the sensitivity of traditional CMOS technology. Quoting Sony - 'With these new 'Exmor R' CMOS sensor cameras, Sony has vastly improved the customer experience for taking pictures with digital still cameras in low-light scenarios, we've all taken pictures in dimly lit areas, wh...More »

DSC-WX1 Prices from Online Shops
$279.99 from 03-06 12am
$284.95 from 11 hours ago
$299.99 from 12-24 12pm

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500. Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls "positional interpolation" to compensate for slight changes in position between shots, these are the first cameras that p...More »

DSLR-A550 Prices from Online Shops
$1,749.98 from 11-25 12am

On August 27 2009, Sony announces two mid-range APS-C-sensor DSLRs, the DSLR-A550 and DSLR-A500 . Both cameras features the unique ability to create two-shot high-dynamic-range images automatically, producing images of high-contrast subjects with balanced shadow and highlight areas by combining two images taken a fraction of a second apart. Using a system calls 'positional interpolation' to compensate for slight changes in position between shots, these are the first cameras that provide i...More »

DSLR-A500 Prices from Online Shops
$46,455.00 from 03-04 3am